Why Physical Gold?
Gold has served as a store of value for over 5,000 years. Unlike currencies, stocks, or bonds, physical gold cannot be printed, diluted, or defaulted upon. It exists outside the banking system and is recognized as valuable everywhere on earth.
Gold vs. Other Investments
| Factor | Physical Gold | Stocks | Bonds | Crypto |
|---|---|---|---|---|
| Inflation hedge | Excellent | Moderate | Poor | Unproven |
| Counterparty risk | None | Company | Issuer | Exchange |
| Liquidity | High (global) | High | Moderate | High |
| Track record | 5,000+ yrs | ~200 yrs | ~300 yrs | ~15 yrs |
How to Start
Decide Your Budget
Most advisors suggest 5–15% of your portfolio in precious metals. Start with as little as a 1 oz silver coin (~CHF 35) or go bigger.
Choose Your Metal
Gold: primary wealth preservation, VAT-exempt, low volatility. Silver: lower entry, higher growth potential. Platinum: rare, strong industrial demand.
Bars vs. Coins
Bars: lowest premiums — maximize metal per currency. Coins: slightly higher premiums but easier to sell in small amounts, legal tender status.
Complete Verification
Our tiered verification process is quick: basic ID for purchases up to £1,000, address proof for up to £10,000, source-of-funds for larger amounts.
Plan Storage
Home safe for smaller holdings. For larger investments, consider professional vault storage or safety deposit boxes. Ensure everything is insured.